Change your mind and the rest will follow! Read these 5 entrepreneur mindset shifts that will change your business TODAY!
If you’re in the fitness business, you’re most likely an entrepreneur.
Whether you’re a personal trainer, group ex instructor, a run coach, a health coach, or a blogger, you’re more than likely relying on making sales to earn your income.…
At the end of the day, no matter how much you love your profession, it’s a business, and you have to treat it like one to maintain the career that you love. I’m here to help you think like an entrepreneur so you can do just that.
5 entrepreneur mindset shifts that will change your business!
Time is Money
Time is your most valuable asset. How you spend your time will dictate how successful you are in your career.
Sometimes, there is a need to give your time or products away for free. Whether this is for promotional purposes or not, you need to ask yourself what the return is on your investment. These are just a few examples of questions you should be asking yourself.
- Will a free training session potentially lead to a sale?
- Will spending extra time with this challenging client make me a better trainer?
- Will teaching a class that pays very low open the door to connect with potential clients?
- Will participating in this giveaway reach my target audience?
You need to consider what you will gain, or what you could lose.
Give Before You Receive
Okay, I know this kind of goes against what I just said, but hear me out.
In order to be a successful entrepreneur, you have to put in the time, effort, and maybe even money to get to where you want to be. This is what makes or breaks a successful business.
Let’s start small here. Find a blog post, upcoming program, or freebie that SOMEONE ELSE has posted and then share that post with your following. The Golden Rule says to treat others the way you want to be treated. Would you like it if someone shared your recent post or product? Do it for them first!
Once you’ve done this, spend a few minutes of your day commenting on (and/or sharing- like I just mentioned) fellow fit pros’ social media or blog posts. Make connections. Build a network. Show people you care about them and not just the success of your own business. Be kind and trustworthy.
People fill their feed with friends and family members. Be someone they want in their feed and someone they trust. (Viralnomics)
The online fitness community is so awesome at supporting one another. I’ve steadily seen a shift from the mindset of ME and Sell, Sell, Sell to Community and Compassion. It’s a beautiful thing!
((One of my fave hashtags on IG right now is #communityovercompetition from @RisingTideSociety – I love that idea!))
I’ve met so many amazing fit pros online who truly care about their clients and LOVE what they are doing. It just warms my heart! 🙂
If you have a potential client who showed interest in training or your business, don’t wait until she comes to you. Don’t put it off until tomorrow. Reach out to her today. Even if it is completely unrelated to your business… Stay in her mind and on her screen, so when she is ready to take that next step, you are right there.
Don’t put off tomorrow what you could do today.
What Can You Do Right Now To Make Money?
In the book ReWork, there is a chapter titled “planning is guessing.” The chapter just flips the whole “failing to plan is planning to fail” mindset completely over.
Plans sometimes change. That’s life. You shouldn’t skip thinking about the future and what your long term goals are, but you also don’t want to be so stuck in your ways that you have a hard time improvising.
If you are stubborn with how you want your vision to turn out, you may not be open to changing directions or picking up new opportunities when they are right for your business.
Think about what you can start doing now that will make you money tomorrow or next week. See what works and what doesn’t. It doesn’t have to be perfect right now. Build your plan as you go. (Rework)
Oh this is so good, but to be honest, I personally struggle with this concept.
True Story: I get all these great ideas and want to do them right and build them up to be perfect, and then months pass and I didn’t do anything to actually make money.
I want to build a blog that makes money. I want to have an online training academy that somehow ties in my love for fitness and social good. I want to create an ecourse that will be a source of passive income. I want to be able to spend more time at home with my family.
Those are all wonderful things and great goals, but they will take time to create and build up.
So what could I start doing NOW to make money?
Well I could do online one-on-one training, I could take on more in-person clients, I could host a trunk show and sell jewelry for my side biz…
It is hard to put big dreams on hold while you make a living, but quitting your day job before you have a solid business to stand on is probably not wise.
Don’t Compare Yourslef and Don’t Care About Your Competition
Whether you come out on top or come out on the bottom, the comparison trap is just that – a trap. It robs you of joy, it wastes your time, and it has a blurry lens.
We often see someone else doing something fabulous and find ourselves wishing we had what they have. But perhaps what they have is not what you really wanted after all.
Your “perfect” business is YOUR business. And it should line up with your core values, your schedule, your family, etc.
Business is competition. Plain and simple.
But, focusing all your time and energy on your competition will suck the joy out of what you do. Focus on abundance and gratitude instead of scarcity and comparison.
We are living in a world where pretty much everything has been done before. Chances are you are not creating or offering anything brand new. If you do a simple google search, you will find people and companies doing what you do.
It’s okay. There’s enough to go around.
Find your ideal customer. Solve a problem for them.
Be consistent. Always be yourself.
Spend your time making small decisions every day. Keep moving your business forward.
These five ways to change your mindset should help you to think like an entrepreneur. We all struggle to do this, especially when we are first starting out. I’ve been in your shoes, and sometimes I still am! But that’s okay. You have the tools you need to grow yourself and your business. What business owner looks back and says they did everything right?
How do you think like an entrepreneur? What are some of your struggles?
What did you do wrong in the beginning stages of your business journey that has helped you grow and succeed?
Have you embraced the community over competition mindset?
Photo cred: A Prettier Web